Cosmetics company Kiehl’s has launched a regional project “Kiehl’s loves the city.” About it “lente.ru” has told the representative a press-services of the brand on Monday, July 2.
The brand has released nine best-selling brand in limited-edition packaging with graphics reflecting the characteristics of the eight cities of Russia, where there are boutiques and corners of the brand: Moscow, Saint-Petersburg, Yekaterinburg, Chelyabinsk, Kazan, Rostov-on-don, Novosibirsk and Samara.
Photo: Kiehl’s 1/2
Moscow represents, in particular, the green and white tape fences reconstruction, St. Basil’s Cathedral, the skyscraper of Moscow state University. Saint Petersburg — bronze horseman, the Hermitage, St. Isaac’s Cathedral and a ship with scarlet sails. Kazan is the leaning Suyumbike tower, Kul-Sharif mosque, chak-chak and an embroidered skullcap. Chelyabinsk represent, among other things, steelworker and hockey.
Buy products from the capsule collection in boutiques and corners Kiehl’s customers will receive a free metal case with an illustration, a shopper bag and a card. The collection will be sold until August 15.
Kiehl’s is an American company selling and manufacturing cosmetic products of premium class. Founded in 1851 by pharmacist John a Tr, in 1921, the business was bought by the immigrant from Russia, Irving Morse. Currently is part of L’oréal. It has about 250 stores worldwide.
Video, photo All from Russia.