In Moscow will open the largest in Europe perfume shop

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Photo: Oleg Karsaev / “Kommersant”

On the ground floor, Moscow shopping center “Aviapark” will be the first flagship shop perfumery network “L’etoile”. This was announced by the representative of the press service of “Fleet”.

Trading site include a barbershop and a beauty corner, will open at the end of may 2019 and will occupy a space area of more than 2.5 thousand square meters.

It is noted that the flagship “L’etoile” will cost the company about 120 million rubles and will be the largest store of perfumery and cosmetics in Europe. In addition, according to analysts of the Agency Knight Frank, the event will allow the brand to return to the premium class segment.

“”Aviapark” will be the first place where “L’etoile” will be able to fully realize the format that was invented as part of a rebranding of the network,” commented managing Director of “the Fleet” Mikhail Sverdlov.

The Aviapark shopping center located in Moscow at Khodynka field, the largest in Europe by total area (390 thousand square meters). Shopping area is 230 thousand square meters. In the “Fleet” shops of clothes, shoes, accessories, toys, sports equipment and other goods.

Video, photo All from Russia.



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