Model with no legs became the face of the advertising campaign fashion brand


www.vsyako.netBernadette Againstto: Primark

The model with an amputated leg has become the face of the advertising campaign budget Irish brand Primark. This reports the Metro.

The 23-year-old Bernadette Hagens from Belfast discovered a rare form of cancer (synovial sarcoma) in 2017. In October of 2018 her right leg had to be taken away. The girl learned to walk with the prosthesis and decided to try myself in model business. She got a job in the Zebedee Management Agency, which is hiring models with physical features, and since then has participated in projects of many brands, including Primark.

In the campaign Hagens is a Primark t-shirt and shorts that were included in a new collection of Toy Story 4 on the new part of the animated film “toy Story”.

“It was really fun to work with Primark. This is a fantastic opportunity. I liked shooting, and the team itself. All the photos turned out brilliant, and I can’t wait when they will release along with the release of the collection in June”, — shared his impressions of Bernadette Hagens.

In may, the creative Director of Italian fashion house Gucci, Alessandro Michele unveiled a new line of lipstick, which is starred toothless punk singer Danny Miller. On one promotional picture closeup smile captured Miller with a bright red hue Goldie Red on the lips. The photo shows that the singer is no two upper incisors.

Video, photo All from Russia.


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