Photo: press service Dostaевский
Service delivery of ready meals Dostaевский has launched a massive advertising campaign to support people during a pandemic COVID-19. The idea of the project dostaвляем_благодарность to Express gratitude to all who “in spite of the difficulties continuing to work and support all of us,” said the release received by the editors”.ru”.
The action was launched, the Director General of the company Vladimir Avelan that in early April he recorded a video message with words of gratitude to everyone who despite the difficult conditions during coronavirus continues to work and not lose the faith. The audience took up the idea and after a few hours in all the social networking service Dostaевский began to appear comments with the words “thank you” and the hashtag #dostaвляем_благодарность.
According to the company, instead of advertising banners, they decided to put real, sincere wishes of real people that will smile and make it clear that “despite the difficulties, together we will cope with the difficult times”.
“With this initiative we wanted to support all people and to Express my gratitude to an audience of millions. While most of us stays home, there are those who continue to work, no matter what. And we are very grateful. We have received hundreds of requests with the words “thank you” couriers, doctors, stores staff, drivers, and this is really admirable,” said Avelan.
Earlier it was reported that Dostaевский has launched a new project Dosta daily. Under the project, customers will be able to enjoy delicious homemade food in the cooking which usually takes a long time. In the menu there are two formats of delivery: lunch from three dishes to choose from for 299 rubles, and food for a day for 499 rubles of six meals (Breakfast, lunch and dinner as well as dessert).
Video, photo All from Russia.